2257 Comprehensive Cases Framework

Business 2257 is a course taught at second year Western and required to enter HBA.

Framework Notes

1. Understand the Organization
   1. Business Size-up
      1. Industry Analysis
      2. Consumer Analysis
      3. Competitive Analysis
      4. Corporate Capabilities
   2. Financial Size-up
      1. State of Cash Flows
      2. Ratio Analysis
      3. Contribution Analysis
      4. Segment Reporting
2. Assess the Future Opportunities
   1. Qualitative
   2. Quantitative
      1. Differential Analysis
      2. Contribution Analysis
      3. Breakeven Analysis
      4. Cash Budgeting
      5. Costing Methods
3. Make a Decision and Evaluate the Effectiveness of your Stragety
   1. Financing Plan
   2. Projected Statements
      1. Income Statement
      2. Statement of Financial Position
   3. Action Plan and Contingency Plan
   4. Promotional Plan